Hi Jules,
Thanks for sharing this! Miki was a MassChallenge finalist last year, and she is quite a dynamic entrepreneur! My opinion (in a nutshell) about MVP is that you should not put a product or service out there for the whole world to see unless it’s good – really good! It doesn’t have to be perfect, but it can’t be half-baked. The best advice I give to startups is to find an early customer to support you. If you can actually get a paying customer to support your product or service development, then you can share iterations and get feedback with someone (or several people/companies) who have some skin in the game. It’s not enough to get letters of intention from potential customers. 99.9% of the time, they won’t end up buying when it comes time to actually pay! So get a customer (or two or three) who need your product or service so badly, they will pay you in advance to develop it. The customer funded model is by far the best way to iterate you business to success.
— Joanna